This is an excerpt from a chapter written by Alex Moss, Linshuang Lu and Ginny Vanderslice and is reprinted from the National Center for Employee Ownership's ESOP Communication Committee Guide, 4th ed.
To join as a member, order publications or for more resources on ESOPs and employee ownership visit www.nceo.org. Go to www.nceo.org/r/committee to buy the book this chapter came from.