Linshuang (pronounced “Lin-Shang”) Lu, MSOD, is a Managing Principal at Praxis Consulting Group. She currently provides organization development, strategic planning, leadership development and culture change services to nonprofits and employee-owned companies. She is passionate about helping organizations develop their leaders and foster deeper staff engagement in order to create better workplaces and achieve greater impact.

Linshuang plays an active role in the employee ownership community, regularly speaking at regional and national conferences, and writing on diversity, equity and inclusion, leadership development, strategy and culture topics. She has served on the board of the ESOP Association and currently serves on board of the National Center for Employee Ownership.

In the nonprofit community, Linshuang serves on the Board of the Untours Foundation and Leadership Learning Community, an organization dedicated to transforming leadership in the nonprofit sector. She has contributed to publications by the Center for Creative Leadership and the OD Practitioner on leadership and impact.

Linshuang has taught a master’s level course on Team Dynamics at the Philadelphia College of Osteopathic Medicine and teaches financial leadership at the Nonprofit Executive Leadership Institute (NELI) Certificate Program at Bryn Mawr College. She is also one of the Core Faculty members of the University of Pennsylvania ESOP CEO Program, co-sponsored by the Employee Ownership Foundation.

Prior to joining Praxis, Linshuang worked at Nonprofit Finance Fund where she taught workshops and provided consulting services to nonprofits in financial planning, management and education. She has also worked as a strategy consultant at Mercer Oliver Wyman (now Oliver Wyman), advising companies on new product development and risk management.

Linshuang holds a Master of Science in Organization Development from American University. She completed the Huntsman International Studies and Business Joint Degree Program at the University of Pennsylvania and the Wharton School of Business.

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